Branding for your blog
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Do you have to use branding on your blog
No, but it can be useful.
At the moment I am working on building the case study blog, I would like it to build a presence in the digital photography niche, although I do know it’s a competitive one. And to get my blog’s face known out there, even if I concentrate on a sub niche within digital photography.
I also want visitors to feel it is a blog to follow, that it will be around for a good while and it has an attractive design that is easy to read and follow. A professional feel in a relaxed atmosphere, if you know what I mean!
To help me do this I have been working on some branding for The Photographer Blog (TPB) to help people remember it easier (hopefully) and to help get it’s name out there. I am still in the process of working on it but so far I have added a logo which I created in Adobe Photoshop Elements
You may also notice I have added some advertising, like many other bloggers do, it would be nice to be able to make enough money to cover the costs of the site and be able to make more improvements to it, like a professional blog design!
These changes may only seem slight and I will do some more, but I feel they will all add up to building the presence and the impression that TPB (The Photographer Blog) will leave on people.
More to come on this…
Mandy
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[…] writing the post the other day about branding your blog to raise it’s profile I started to wonder if I could find an example of what I was talking […]